Google Removes Decoy/Fake Abortion Clinics from “Abortion” Search Results
Online ads for Crisis Pregnancy Centers will no longer appear in the search results when someone is doing a Google search for abortion clinics. Crisis Pregnancy Centers exist for the sole purpose of luring pregnant women — who are searching for an abortion clinic — into their parlor so they can preach at them and convince them not to get an abortion.
In other words, a crisis pregnancy center is basically a Salem Witch Trial in abortion clinic's clothing.
Crisis pregnancy centers' customer base might take a huge hit because of Google's decision to remove their ads from abortion search results. After all, most of their customers/victims are desperate women who are searching for an abortion. Google's decision is kind of like telling payday lenders that they can only target wealthy people who are debt-free.
The president of NARAL Pro-Choice America said Crisis Pregnancy Centers' ads usually imply that they offer abortions; it's the deception that NARAL objects to:
“We have no problem with crisis pregnancy centers advertising online; we have no problem with their existing. That is their right in America.”
Google's policy states that ads must be truthful, accurate and factually supportable. NARAL's findings — that 79% of all crisis pregnancy centers' ads were intentionally deceitful and misleading — convinced Google to remove those ads from “abortion clinic” search results. A Google spokesperson said:
“We're constantly reviewing ads to ensure they comply with our AdWords policies, which include strict guidelines related to ad relevance, clarity, and accuracy. If we find violations, we'll take the appropriate actions — including account disablings and blacklists — as quickly as possible.”
NARAL is hoping other search engines will follow Google's action:
“We're pleased with Google's leadership. People depend on their search engines to provide them with accurate information...We're hoping other actors will follow suit.”